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Importance-priority matrix analysis for evaluating smart mobility indicators in Egypt’s New Administrative Capital

Ehab Mahmoud Okba Mohga Emam Embaby Bahaaeldin Mostafa Saad
Abstract

The rapid development of Greenfield Smart Cities necessitated a strategic approach to prioritising mobility technology to ensure operational efficiency and sustainability. The aim of the study was to develop a prioritisation hierarchy for evaluating smart mobility indicators in the context of urbanism, using an importance-priority matrix analysis for Egypt’s New Administrative Capital. By integrating the four symbiotic pillars (infrastructure, digital transformation, service delivery, and governance), the research transitioned from theoretical description to a data-driven execution hierarchy. Methodology employed importance-priority matrix analysis, supported by the Friedman test and Kendall’s coefficient of 0.759. Analysis based on thresholds of 4.0985 for importance and 18.00 for priority revealed a bifurcated trajectory for smart mobility management. Results identified 12 Quick Wins in Quadrant 1, led by Electronic Parking Space Reservation (Mean = 4.9574) and Reduction of Traffic Accident Rate (Mean Rank = 5.52), offering high-impact solutions essential for building early public trust. The matrix uncovered a strategic readiness gap in 10 foundational systems in Quadrant 2, designated as Strategic Investment. Indicators such as Real-Time Data-Driven Intelligent Transportation Systems (Mean = 4.8085) and Traffic Data Aggregation faced low execution priority (Mean Ranks > 18.00) due to fragmented institutional mandates and slow planning procedures. 7 indicators in Quadrant 4 related to sustainable behaviour (avoid/shift goals), exemplified by Expansion of Cycling Network Infrastructure (Mean = 2.4468), recorded the lowest importance and priority scores. It was concluded that a successful transition to an integrated mobility ecosystem required a fundamental paradigm shift from a technology-centric model to a governance-first strategy. The developed framework served as a standardised, transferable decision-support tool enabling policymakers to align technological investment with governance readiness. This research contributed to bridging the gap between technological deployment and sustainable urban planning through transit-oriented development and smart governance frameworks, ensuring that smart mobility transitions were both resilient and sustainable

Keywords

urban modernisation; intelligent transportation systems; statistical ranking; institutional fragmentation; data-driven governance

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Received 06.10.2025, Revised 02.01.2026, Accepted 24.02.2026 Published 26.03.2026

Retrieved from Vol. 12, No. 1, 2026

Suggested citation

Okba, E.M. , Embaby, M.E. , & Saad, B.M. (2026). Importance-priority matrix analysis for evaluating smart mobility indicators in Egypt’s New Administrative Capital. Architectural Studies, 12(1), 67-79. https://doi.org/10.56318/as/1.2026.67

https://doi.org/10.56318/as/1.2026.67

Pages 67-79

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ISSN 2411-801X e-ISSN 2786-7374  UDC 71;72
DOI: 10.56318/as